Blog Directory
How Player Journey helps your Online Casino business?
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Player Reactivation Journey - Bring your Players Back to Site
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User Journey in Retention Strategies for Online Games
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How segmentation works in OptiKPI
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Manual Marketing vs. Marketing Automation in Gaming Industry
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Real-time Marketing
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3 benefits for gaming operators by real-time marketing platforms
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Player Journey Gaming
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Taking advantage of player behaviour
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Marketing automation in Gaming Industry: why, how and what for?
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Elevating Player Satisfaction: The Science of Personalization and AI in iGaming
From Data to Strategy: How Marketing Automation Transforms iGaming Campaigns
10 Key Elements Influencing Casino Players' Loyalty
The Best iGaming CRM for Unprecedented iGaming Success
Mastering Customer Segmentation and Targeting
Multi-Channel Marketing in iGaming: Strategies for Success
How to increase customer lifetime value in iGaming: Top 5 key strategies
Winning Marketing Campaign for Your Online Gaming Site (How to Set Up)
How to Prevent Online Gaming Frauds 
3 Successful Strategies for Improving Your Deposit Rates
4 best practices to optimize the conversion rate of first-time deposits: Part 2
Multi-Channel Marketing platform for online casino and gambling sites
How to run a successful online casino?
4 differences between customer acquisition and customer retention in Gaming
How to Promote Online Gaming Sites?
4 Reliable Marketing Strategies for your Gaming Business
Evolution in the online gaming industry
Digital Marketing for the Gaming Industry
5 Best Gaming Marketing Campaigns ever
Use Case: how to double your FTD conversion rates?
Best Player Onboarding Strategies for Smooth Conversions on Gaming Platforms
6 Ultra Effective Strategies for Referral Marketing
5 Effective Stages of Marketing Funnel for Gaming Operators.
6 Highly Effective Call to Action Buttons for iGames
A complete guide to marketing your mobile game app
Bulk Messaging for the Gaming industry
7 best practices to optimise conversion rate of first time deposits
Online Gaming Marketing
OptiKPI: Meet our Talents (Episode #5)
OptiKPI: Meet our Talents (Episode #4)
OptiKPI: Meet our Talents (Episode #3)
OptiKPI: Meet our Talents (Episode #2)
OptiKPI: Meet our Talents (#1st Episode)
OptiKPI: Journey Builder Feature
Get to Know OptiKPI: Who We Are?
OptiKPI Actions. What is it?
Use Case: How OptiKPI helps you to acquire new players
Use Case: How OptiKPI helps you to engage players
Types of Actions in OptiKPI engine.
3 best customer loyalty programs for gaming operators
How to boost customer loyalty for online casino: 100% successful strategy from OptiKPI
How to increase daily active users on your online gaming platform?
How to increase customer retention in your online casino or sports betting site?
9 highly effective churn rate prevention strategies
Bonuses in real-time: automated and based on player's behaviour
Use Case: Real-time Bonus offers for players who are about to drop
Automated birthday greetings to your players
SMS Marketing for Online Gaming
What are the types of push notifications?
Send Push Notifications to Your Players
How Push Notifications help in Conversions
Push Notifications in Customer Engagement
What are push notifications?
Push Notifications in Customer retention
OptiKPI. When do we use SMS campaigns?
OptiKPI. When do we use Push Notifications?
Fully automated Email Actions with OptiKPI
Over and over again. Recurring Actions
One time only. Single Send Action
What is a 3rd party provider? Why do we use them?
Customer Data Platform
How to succeed in the Online Gaming Industry? 
What actually does marketing automation do?
How to acquire a New Player?
User Login: the art of greeting players in real-time
A day in the life of a Customer Support Manager
Use Case: Failed Deposit
Use Case: Player’s balance around 0
Yay! It’s a Big Win! or Automatic alerts case
Player Registration: welcome your new users right off the bat
Cards or Segments? That is the question. Chapter 2
Cards or Segments? That is the question. Chapter 1
Actions. Why do we need it?
Dolly the sheep. What is the "clone" feature?
Funnel Chart: from sign up to loyalty
Bar Chart and Line Chart - Simple yet Powerful
Metric: Numbers don't lie!
Types of Data in simple language. String, Boolean, Date, Float, Integer.